Demo reel for 2021. Most of the projects featured in this video can be found on this website.
Blue Cross and Blue Shield of Illinois’ Chicago headquarters got 20,000 new workers this summer. Worker bees, that is.
BCBSIL welcomed two hives of honeybees to its roof as part of its sustainability efforts. Expert beekeepers from Alveole, an urban beekeeping company focused on connecting city dwellers with nature, care for the bees.
Client: HCSC
Production: Ben Hershey
Post Production: Ben Hershey
Blue Cross Blue Shield recently partnered with EPIC medical records to create a shared information database between insurers and providers. This video highlights some key features of the partnership, and explains why it will help increase efficiencies in the medical world.
Illustration: Ben Hershey & BCBSA
Animation: Ben Hershey
Video Production: Ben Hershey
Voice Over: Lily Fragoso
The dedicated design team at our C1 Innovation Lab in Dallas puts customers at the center of the creative process. Learn how AT&T collaborated with C1 to imagine a seamless experience for employees who are planning to start or grow a family.
Client: C1 Innovation Lab & AT&T
Production: Ben Hershey, Bobby Jennings and Joe Stoltz
Post Production: Ben Hershey
Client: Blue Cross Blue Shield of New Mexico
Production: Ben Hershey and Joe Stoltz
Post Production: Ben Hershey
Julia Platero stands in front of the Baca/Prewitt Chapter Senior Center in Prewitt, N.M., a remote Navajo community of about 1,900, and introduces herself to the lunchtime crowd.
Speaking Navajo, she says her name and identifies the four clans to which she belongs: Edge of Water, Black Streak People, Salt People and Bitter Water. Platero ends by explaining her role as a Blue Cross and Blue Shield of New Mexico (BCBSNM) outreach specialist and tribal liaison and offers health care coverage guidance.
https://www.bcbsnm.com/newsroom/category/community-health/navajo-outreach
Client: Blue Cross Blue Shield of New Mexico
Production: Ben Hershey and Joe Stoltz
Post Production: Ben Hershey and Joe Stoltz
This project was intended to highlight how Sociocast, a startup in Detroit, could help customize user interaction on the web. This was also the first project for Zoom Detroit Studios.
Client: Sociocast
Illustration: Morgan Marentic
Production: Ben Hershey
Animation: Ben Hershey
Our friends at Castle Property Management wanted to create an animated explainer video to show how their online solution would bring property management into the 21st century.
Client: Castle Property Management
Art Direction: Hannah Magnan
Illustration: Hannah Magnan & Ben Hershey
Animation: Ben Hershey
A lesson for Advanced Motion Methods taught by Sander Van Dijk. The focus of this lesson was match cuts and managing complexity in a short amount of time.
Animation: Sander Van Dijk 0-10 seconds, Ben Hershey
Illustration: Illo
Many misconceptions exist around who we serve. We provide coverage to people from all different backgrounds, each one with a different story. But one thing is certain - our members are the reason why we do business. Thank you for allowing us to serve you during this open enrollment season.
Client: HCSC (Blue Cross Blue Shield of Illinois)
Animation: Ben Hershey
Production: Ben Hershey
Post Production: Ben Hershey
Every Friday, Karl Rosston reviews Montana death certificates — more than 1,100 over the past five years — to better understand who dies by suicide and prevent others from taking their own lives.
Victims tend to be white, middle-aged men with guns. They are of a generation that believes the strong shoulder their responsibilities and keep problems to themselves. Suppressed depression becomes a burden too heavy to bear.
“In Montana, there’s a cowboy mentality,” says Rosston, the state’s suicide prevention coordinator, a position created in 2007 to lead statewide prevention initiatives. “Depression is considered a weakness. The stigma is huge.”
https://www.bcbsmt.com/newsroom/category/community-health/breaking-suicide-grip-montana
Production: Ben Hershey
Post Production: Ben Hershey
A video about BCBSIL’s purpose statement for a 5 year anniversary.
Production: Ben Hershey
An animation to describe the process of porting a phone number.
Client: Bandwidth
Art Direction & Illustration: Hannah Magnan
Animation: Ben Hershey
This is a fun animated video to show how the startup WaitTime plans to solve concourse issues at large events.
Client: WaitTime
Art Direction & Illustration: Hannah Magnan
Animation: Ben Hershey
Wesley White leans forward and in all seriousness says: “I have absolutely no doubt that a burrito saved my life.” So begins the Texas native’s story of how a quick bite launched him on a journey that swung from a brush with death to a new life with a fellow survivor.
http://makingthehealthcaresystemwork.com/2018/06/28/when-life-is-in-the-balance-excellence-means-everything/
Client: HCSC
Production: Ben Hershey & Joe Stoltz
Post Production: Joe Stoltz
HCSC partnered with Feeding America to help combat food insecurity in local communities. This video highlights the partnership and is available on the online magazine Making the Health Care System Work.
Client: HCSC
Production: Ben Hershey
Post Production: Ben Hershey
The HR department at HCSC wanted to highlight the internship program by interviewing interns over the course of their summer program. This video was a general overview of the program, with a more in depth series in the works.
Client: HCSC
Production: Ben Hershey
Post Production: Ben Hershey
The goal of this video was to “reinvigorate the purpose statement.” In prior year at BCBS, we had filmed executives talking about the company mission statement. This piece was a concept to avoid a “talking-head” video and go a more artistic route.
Client: Blue Cross Blue Shield
Art Direction: Ben Hershey
Animation: Ben Hershey
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A Demo Reel for the HCSC Multimedia Team. Put together by Ben Hershey
Health insurers are sharing valuable data that gives health care providers a more complete picture of their practice’s performance against quality and efficiency benchmarks — and how they compare with their peers. Deeper partnerships with network providers are helping improve health outcomes and lower the cost of care. This video highlights the partnership and is available on the online magazine Making the Health Care System Work.
http://makingthehealthcaresystemwork.com/2018/10/03/video-sharing-data-with-doctors-to-improve-care/
Client: HCSC
Production: Ben Hershey
Post Production: Ben Hershey
Many moving parts come together behind the scenes so that BCBSIL can deliver the access to health care you need. As we approach this busy Open Enrollment season, see how BCBSIL is making the health care system work for you.
Client: HCSC (Blue Cross Blue Shield of Illinois)
Animation: Ben Hershey
Grand Circus approached me to create a testimonial style video from the perspective of their students. We had a lot of fun interviewing various students from their tech training programs.
Client: Grand Circus Detroit
Production: Ben Hershey
Post Production: Ben Hershey
A video that was shown at the Venture For America summer celebration in 2013. This project involved coordinating interviews and shooting locations in numerous places across the midwestern United States.
Client: Venture For America
Production: Ben Hershey
Post Production: Ben Hershey
Demo Reel 2016 - Ben Hershey
Grand Circus launched a program to teach Osborn College Prep students about coding and technology in the City of Detroit.
Client: Grand Circus Detroit
Production: Ben Hershey
Post Production: Ben Hershey
This project was born out of a partnership between Experience IT and Grand Circus Detroit. The goal of the video was to highlight this new partnership, and how it would help Detroit residents get access to high quality tech training.
Client: Grand Circus Detroit
Production: Ben Hershey
Post Production: Ben Hershey
Quicken Loans founder, Dan Gilbert, approached us to make this informational video to be used at an event to raise money for the Children’s Tumor Foundation. This was such a fun collaboration with the folks over at Quicken Loans.
Client: Quicken Loans - Dan Gilbert
Production: Ben Hershey
Animation: Ben Hershey
VO: Quicken Loans
2013 was a huge year for Zoom Detroit Studios. Here is a reel of the projects we completed during the first year of running this small company.
At my time at Abt Electronics, I created a number of animated buying guides. This one, for grills, was one of my favorites that I produced in my two years working on TV commercials and web videos.
Client: Abt Electronics
Illustration: Ben Hershey
Animation: Ben Hershey
Whirlpool approached Abt Electronics to create a small spot for Pandora Radio. This featured the siganture Abt Truck making deliveries around Chicagoland.
Client: Abt Electronics
Illustration: Ben Hershey
Animation: Ben Hershey
